Phone in Nizhny Novgorod:
+7 (495) 646-04-25

Promo-site Cinnabon Yaroslavl

Cinnabon is a global chain of baked goods stores and kiosks, their signature items
are cinnamon and cream cheese rolls.

Back in July we challenged ourselves to handle a promotion campaign for the Yaroslavl stores and develop an advertising website where one could get a coupon and exchange
it later for one of the four kinds of cupcakes.

The project was similar to those handled offline for the Yaroslavl chain, but this time our objective was to adjust
it to the Web environment and yet to emphasize
on the excellent taste of Cinnabon rolls.
First, we stuck with mass-media advertising, in order to draw the attention, and then we came up with a decision
to integrate the website with Odnoklassniki social network,
so that more people were aware of the campaign.
Alexey Rybakov
Maxim Podavalkin
Mihail Karpel
Olesya Bliznec
Account manager
Anton Sevastyanov
Alina Skok
Project manager